Multifamily now: The sector is rife with upside potential and downside protection

Multifamily now: The sector is rife with upside potential and downside protection

by Sean Burton and Ryan Graf


The multifamily real estate sector presents a particularly interesting opportunity for investors in today’s uncertain economic climate. Current market conditions — characterized by housing shortages, high mortgage rates and market volatility — create an environment for savvy buyers to capitalize on long-term growth, for three key reasons that can potentially generate strong risk-adjusted returns.


THE DEMAND

Across America, the housing shortage remains a persistent issue. According to the National Multifamily Housing Council, the nation still needs an additional 4.3 million housing units by 2035 to meet current demand. This shortfall in housing production was initially triggered by the global financial crisis and amplified throughout the 2010s by rising land and construction costs.

High mortgage rates over the past 24 months have created an additional headwind for potential homebuyers. The average 30-year fixed mortgage rate exceeds 7 percent today, versus 4 percent in 2019. This has occurred largely without relief from purchase prices that continue to rise or remain flat, making homeownership unaffordable for many. In addition, insurance and maintenance costs have increased significantly over the past five years, making homeownership that much further out of reach. According to a November 2024 report from Oxford Economics, the annual household income needed to afford a new single-family home has doubled between third quarter 2019 and third quarter 2024, while incomes have risen 29 percent. Only one-third of U.S. households earned enough to afford a home in third quarter 2024, compared with two-thirds just five years ago.

Impacts from these trends are also evident in recent data on first-time homebuyers. According to the National Association of Realtors’ 2024 Profile of Home Buyers and Sellers report, the median age of a first-time homebuyer reached an all-time high of 38, three years older than in 2023 and 10 years older than in the 1980s.

Given these affordability challenges, households will continue to turn to rental housing. Although some markets such as Austin and Nashville have seen multifamily construction booms in recent years, the flow of new supply is expected to slow considerably starting in the back half of 2025. As multifamily demand remains strong, declining supply growth in the coming years is likely to act as a tailwind for many owners and investors.


DISTRESS AND FORCED SALES

The potential consequences of the market mania from 2021 to 2022 have been apparent for well over a year. Cap rates during this period bottomed out below 4 percent in many markets as buyers priced their deals to perfection. It was common to see annual rent growth assumptions of 4 percent or more coupled with generationally low borrowing rates. Deals purchased during this period were operating under razor-thin margins of error, with no cushion to absorb lower rent growth, higher borrowing rates or increases in cap rates, let alone all three that began to occur in 2022.

From January 2022 to January 2024, SOFR increased 530 basis points, from 0.05 percent to 5.35 percent. In addition, rent growth slowed considerably in 2023 and 2024. While many floating-rate borrowers hedged their interest-rate risk via rate caps during this period, this protection had a limited life, with most caps purchased expiring after two or three years.

To this point, lenders have largely been open to loan modifications to avoid widespread distress on their books. This “extend and pretend” attitude was common in 2023 and even 2024 as many lenders made a bet that SOFR would come back down as inflation was tamed. However, that assumption is now in question. The most recent Federal Reserve meeting in December 2024 indicated an uncertain future for the direction of interest rates in 2025 and beyond. What’s more, lenders have now had ample time to build up their loss reserves and are now more open to absorbing losses.

This confluence of factors points to an increase in forced sales in 2025 as lenders begin to honor loan maturities. Savvy investors can partner with experienced operators to leverage these forced-sale scenarios to secure high-quality assets at significant discounts. In addition, by implementing value-added strategies (such as improving amenities or optimizing operations), investors can enhance property performance and potentially achieve outsized returns.


NATURAL INFLATION HEDGE

While quarter-to-quarter shifts in inflation expectations are usually benign, fourth quarter 2024 saw a significant upward movement. Following a year of instability and larger than typical fluctuations, the 10-year U.S. Treasury yield jumped from 3.79 percent to 4.60 percent during the quarter. After the inflation runup in recent years, investors are much keener to the risks it presents today. However, multifamily real estate offers a natural hedge against this economic challenge. Unlike fixed-income securities and other real estate types (industrial, retail, office, etc.), multifamily leases typically reset annually, allowing landlords to adjust rents to keep pace with inflation. This dynamic allows multifamily investments to maintain and grow their income streams in inflationary environments.

Moreover, inflation tends to drive up the cost of new construction, further limiting housing supply growth. This constraint enhances the competitive position of existing multifamily properties, which benefit from rising rents without incurring additional development costs. Over the long term, these factors make multifamily assets an attractive option for preserving purchasing power and generating real returns.

Consider the inflationary pressures of the past five years, during which multifamily rents in high-demand markets such as Austin and Miami increased by double digits. These gains highlight the sector’s ability to adapt to changing economic conditions while offering investors a degree of stability not found in other asset classes.


THE UPSHOT

Today’s multifamily market offers a compelling case for investment. The combination of housing shortages, high mortgage rates, market distress and inflation protection creates a rare window of opportunity for investors to secure assets at a discount with significant upside potential and a degree of downside protection.

However, investors must be cautious to avoid the same mistakes of the previous cycle. Given the uncertain economic climate, investors should team up with operators focused on generating alpha through operational excellence in high-quality assets located in supply-constrained and/or high-demand markets. Investors should partner with operators that utilize prudent leverage and appropriately stress test investments during the underwriting process to ensure deal resiliency to avoid becoming forced sellers themselves.

By focusing on markets with strong demographic trends and leveraging distressed opportunities, investors can position themselves to potentially obtain near-term outsized returns and long-term success. In an era of economic uncertainty, multifamily real estate stands out as a resilient and adaptable asset class.


Sean Burton
is CEO of Cityview, and Ryan Graf is director of capital raising and investor relations at the firm.

Read more: https://irei.com/publications/article/multifamily-now-the-sector-is-rife-with-upside-potential-and-downside-protection/

Devang Shah

Principal

Devang Shah, Principal at Genesis Builders, was instrumental in building the firm from the ground up and continues to lead its operations, sales, marketing, and strategic direction. With more than 25 years of real estate experience, Devang brings a unique combination of strategic vision and hands-on expertise in acquisition, development, design, construction, capital raising, and asset management.

Before launching Genesis Builders, Devang served as Managing Director at Cityview, where he sourced and financed the acquisition of more than 2,000 value-add apartments and led the development of over 1,500 residential units in Los Angeles, San Diego, Orange County, Denver, and Portland.

Earlier in his career, he founded Marketcents Inc., an independent project management firm focused on advisory and owner representation. He also held a leadership role at KB Urban (a division of KB Home), where he oversaw the planning, design, and marketing of high-profile residential communities across Southern California, including mixed-use and luxury projects that helped shape the region’s urban landscape. Earlier, at RCLCo, as Vice-President he provided in-depth market research and feasibility analysis for large-scale residential and mixed-use developments throughout the United States, advising leading developers and investors on strategic opportunities.

Driven by a passion for thoughtful design and meaningful community impact, Devang has played a key role in delivering more than 75 residential communities throughout the Western U.S.

AmyLee Smith

Marketing Manager

AmyLee Smith serves as the Marketing Manager for Genesis Builders, where she drives the strategic planning and execution of brand and sales campaigns, leverages detailed data reporting to optimize performance, and leads all social media content and community engagement. She oversees the development of creative assets and supports the coordination of events that strengthen brand presence and deepen customer connection. She is excited to work with Altadena and looks forward to building strong momentum and meaningful community relationships through this partnership.

Before joining Genesis Builders, AmyLee developed a wide ranging background across operations, marketing and event coordination for well known global brands such as Starbucks, Lululemon and SoulCycle, and Alfred Coffee. In these roles she managed and supported local Los Angeles marketing programs, community partnerships and large scale activations that helped deepen brand loyalty and neighborhood engagement.

She also brings significant real estate and property management experience from her time as Marketing Project Manager at Westhome Property Management . In that role she oversaw marketing initiatives for a portfolio of more than 4286 homes, strengthening brand consistency, elevating communications and delivering measurable growth across the company’s communities.

Rebecca Zandovskis

Senior Director of Business Development

Rebecca Zandovskis, Senior Director of Business Development, is a proud Altadena resident, where she lives with her husband of 13 years. Deeply rooted in the neighborhood she calls home, Rebecca leads with a philosophy centered on connection, collaboration, and community impact.

Rebecca brings more than 25 years of combined experience in real estate and human resources, supported by her California Real Estate License, aPHR certification, and a strong foundation in Human Resources Law. Throughout her career, she has distinguished herself as a trusted leader and community advocate, serving as Community Manager for more than 14 new-build and value-add residential communities across the greater Los Angeles area.

Motivated by a commitment to helping neighborhoods flourish, Rebecca joined Genesis Builders to ensure her Altadena community can rebuild quickly and affordably—without sacrificing quality, craftsmanship, or the unique character that makes the area so special.

Christy Pointer

Regional Manager

Christy is a seasoned professional with over 15 years of experience in the apartment residential industry. As a dedicated Regional Property Manager, she has successfully piloted the complexities of the field across multiple states, demonstrating expertise in various facets of property management.

Throughout her career, Christy has been instrumental in overseeing new development projects, supervising property rehabs, optimizing portfolios, and spearheading successful lease-ups. Her strategic leadership and hands-on approach have consistently driven operational excellence and maximized property performance.

Her expertise lies in fostering strong tenant relationships, optimizing property performance, and implementing effective management strategies. Christy is committed to delivering exceptional service and value to property owners and residents alike, making her an asset in the industry.

Anna Keesling

Regional Manager

With over a decade of progressive experience in property management, Anna brings a strategic, people-centered leadership style that drives operational excellence and organizational growth. She has successfully led portfolios spanning luxury high-rise assets and highly sought-after garden-style communities, delivering exceptional results across diverse markets.

Known for developing high-performing teams and fostering a culture of accountability and engagement, Anna combines strategic insight with operational precision to enhance asset value and elevate the resident experience. Her expertise extends across performance optimization, capital planning, and client relations, where she has built trusted partnerships that support long-term success.

Anna is deeply committed to creating communities that embody quality, innovation, and service excellence—ensuring that each property under her leadership achieves peak performance and enduring value.

Justice Bryan

Regional Manager

Justice Bryan is a results-driven Regional Property Manager with extensive experience enhancing multifamily operations across varied markets and asset types.

He has successfully directed lease-ups, stabilized properties, and implemented large-scale capital improvement programs. Justice drives operational excellence, financial optimization, and sustained portfolio growth.

Marge Enrique

Sr. Director of Marketing

As a Multifamily Marketing Director and an executive leader, Marge has driven business growth, lease generation, and high occupancy rates for high-value lease-up projects by building cost-effective and progressive marketing strategies.

Being a property management veteran for 9 years, Marge possesses extensive experience in programming and marketing properties with a collective unit count of over 8000 units spanning 39 properties nationwide. Her bottom-up approach to strategy has optimized property occupancy by augmenting marketing functions and consumer engagement. Skilled at analyzing marketing trends, identifying improvement opportunities, and implementing operational upgrades, she has had success supporting overall occupancy growth.

Similarly, her focus on digital marketing operations to capitalize on enhanced market coverage, cost-effectiveness, and the return-on-investment rates has amplified market awareness by 55% by creating an active brand voice in local communities and on digital platforms.

Christina Bartlett

Sr. Director of Property Management

Christina Bartlett, Director of Operations for Westhome, brings over 11 years of experience in multifamily management and operations. Prior to coming to Westhome, Christina was an Asset Manager with a 3rd party management company, providing executive level support and oversight for clients along with being instrumental in property acquisitions. With Westhome, Christina is responsible for planning and implementing best practices to support on-site teams through employee training and development along with promoting Weshome’s company culture and values.

Emilia Leon

Director of Culture and Development

As Westhome’s Director of Culture & Development, Emilia Leon leads initiatives that inspire a dynamic, people-first workplace. She designs engaging training programs, creates innovative onboarding resources, and fosters a culture of collaboration rooted in Westhome’s core values.

With a passion for empowering teams and enhancing employee experiences, Emilia has helped shape Westhome’s approach to professional development, ensuring every team member feels supported and set up for success. Her work reflects a deep commitment to building cohesive teams and cultivating an environment where both employees and residents thrive.

Maggie Deichmann

Managing Director of East Coast Acquisitions

Based in New York City, Deichmann pursues strategic acquisition opportunities across the Eastern U.S. Deichmann has more than fifteen years of commercial real estate experience in acquisitions, portfolio management and asset management across the capital stack at various risk profiles.

Previously, she served as Managing Director, Head of Opportunistic Equity and Structured Products Asset Management, for Affinius Capital (formerly known as Square Mile Capital), where she was responsible for overseeing a $15 billion portfolio of existing opportunistic investments and structured products. Prior to that, Deichmann worked at Allianz Real Estate of America on its acquisition team, investing over $18 billion across housing, office, and logistics strategies.

Deichmann is a member of the New York University (NYU) Stern Real Estate Advisory Council serving as an Executive-in-Residence and a member of the Urban Land Institute. She holds a Master of Business Administration degree from NYU Stern School of Business and Bachelor of Arts degree in economics from NYU College of Arts and Sciences.

Christoph Donner

Principal and Global Head of Capital Development and Strategy

Based in New York City, Donner pursues new global strategic opportunities, builds and maintains relationships with investors and partners and leads the firm’s fund development and capital strategy.

Previously, Donner was CEO of America PIMCO Prime Real Estate LLC (formerly Allianz Real Estate of America LLC), where he provided strategic leadership over the commercial mortgage loan business and equity investments of Allianz’s global subsidiaries in North America. During his time as CEO, the firm’s real estate investments grew from $7 billion to $22 billion.

Prior to that, he was a Senior Managing Director and Chief Credit Officer at Aareal Capital Corporation, where he managed a portfolio of $5 billion. He has also served as Managing Director at Hypo Real Estate in New York, London and Munich, Head of Project Finance at Vivico Real Estate in Frankfurt, Germany and as a Vice President at Deutsche Bank in Frankfurt.

Donner is a member of the Real Estate Roundtable and the Urban Land Institute’s Global Exchange Council. Previously, he was a board member for the Association of Foreign Investors in Real Estate (AFIRE). He holds a graduate degree in business from the Technische Universität in Berlin.

Quinn Konitshek

Director, Acquisitions
Based in Dallas, Quinn Konitshek manages stabilized and ground-up acquisition opportunities for Cityview across the Southwestern U.S., with a focus on Texas, Arizona and Colorado.
 
Previously, Konitshek worked in acquisitions at Kushner, where he sourced multifamily deals across Texas and the Southwestern U.S. Prior to that, he worked in acquisitions for Barvin, a Texas-based multifamily investment and development firm, and worked on the development team for ROY Asset Holding, a Texas-based international family office. 
 
Konitshek earned his bachelor’s degree in economics from San Diego State University, and is an active member of Urban Land Institute.

Steve Roberts

Vice President, Development and Construction
Steve Roberts is responsible for the development of several of Cityview’s ground-up multi-family assets, including due diligence, design, entitlement, permitting, construction, and market delivery. Prior to joining Cityview, Steve managed several nationally award-winning projects as Vice President of Development for Community Dynamics, a Santa Monica based developer of residential and mixed-use communities. Steve has built his career on creating exceptional communities that deliver high-quality housing to residents, first-rate design for neighbors and municipalities, as well as strong financial returns to investors. Steve holds a BA in Urban Studies and Planning from UCSD and earned an MBA and Master of Real Estate Development from the University of Southern California.

Anh Le

Vice President, Development and Construction

After 8 years in the construction industry managed complex multi-use development projects, Anh Le joined Cityview in 2018. Le manages ground-up developments in Northern and Southern California and leads consultant teams through entitlement, design, permitting, budgeting, contracting, construction management and project turnover. She works closely with designers, neighborhood groups and Cityview’s in-house Asset Management team to deliver best-in-class multifamily projects. Prior to Cityview, Le worked as a project engineer and project manager at Cobalt Construction. Le holds a Bachelor’s of Science in Civil Engineering from the University of California, Irvine.

Zory Grigoryan

Vice President, Development and Construction

Zory Grigoryan is responsible for the full cycle development of several of Cityview’s projects, which includes managing the due diligence, underwriting, entitlement, design engineering, construction processes and turnover to asset management. Prior to joining Cityview, Grigoryan worked for Oakmont Capital as a Project Manager overseeing the development and construction of several multifamily projects. Prior to that, he worked at Cobalt Construction as a Project Manager on the construction of numerous mixed use and multifamily projects. During his career, Grigoryan has been responsible for the development, preconstruction and construction of over 1,500 units.

Grigoryan holds a Bachelor’s of Science Degree in Construction Management from the California State University of Northridge, where he was the top ranked graduate of his year. During his time at Cobalt Construction, Grigoryan was also selected as distinguished alumni by the CSUN department faculty and appointed as ambassador for alumni recruitment by CSUN construction management department’s board of governors committee.

Con Howe

Managing Director of Planning and Entitlement

Con Howe leads Cityview’s partnerships to finance, assemble and entitle land for development in the greater Los Angeles area. With over 40 years of experience in planning, entitlements and development, he assists all Cityview funds with acquisitions and development strategies. Prior to coming to Cityview, he was the Director of Planning for the City of Los Angeles responsible for the Adaptive Reuse Ordinance and zoning to encourage infill housing. Previously he was the Executive Director of the New York City Planning Department. He earned his bachelor’s degree from Yale and his master’s degree from Massachusetts Institute of Technology (MIT).

Shane Robinson

President

Shane Robinson sets Westhome’s strategic direction and oversees the firm’s operational and financial performance, ensuring consistent, best-in-class execution in support of Cityview’s investment strategy. With more than 24 years of experience in property and asset management, Shane is focused on positioning Westhome as a best-in-market property management platform by sharpening execution, refining operations, investing in the firm’s people and systems and maximizing asset-level performance.

Previously, Shane served as Vice President of Asset Management at Cityview, where he managed all aspects of the firm’s stabilized, value add and new development assets. Prior to that, he was Vice President of Property Management at Westhome, where he helped build the operational infrastructure that facilitated market expansion. During his tenure at Sunrise Management, Shane established and scaled operations in new markets, helping create a strong foundation for the company’s continued growth and long-term success.

Adam Perry

Senior Vice President, Development and Construction

Adam Perry oversees all aspects of the commercial real estate development process from acquisition due diligence and entitlement processing through design budgeting, contracting, construction management, closeout and turnover. Prior to joining Cityview, Adam worked at CIM group as an Associate Vice President of Development overseeing ground up retail, office and mixed-use developments. ​

Adam holds a BA Degree in Political Science and History from UCLA and an MBA from the UCLA Anderson School of Management.

Matthew Falley

General Counsel & Chief Compliance Officer
Matt Falley oversees and directs the company’s legal affairs and is the firm’s Chief Compliance Officer. Matt was previously a partner at Greenberg Glusker Fields Claman & Machtinger LLP, where he represented numerous clients in the real estate industry, including Cityview. Matt holds a B.A. from the University of California, Santa Barbara and a JD from the University of California, Berkeley School of Law (Boalt Hall), where he was a member of “California Law Review” and Order of the Coif.​

Tony Cardoza

Managing Director of West Coast Acquisitions and Development
Tony Cardoza is responsible for Cityview’s acquisition activities throughout the West Coast. He has 21 years of experience in real estate investment and management. Previously, Tony ran the investment group for Real Estate Capital Partners in the Western U.S., which developed and acquired over 5,000 multifamily units. Prior to that, he worked for Prometheus Real Estate Group in a land and multifamily acquisitions role on the West Coast. Tony holds a B.A. in Economics from Middlebury College and an MBA from the Haas School of Business at UC Berkeley.​

Jennifer Halvas

Managing Director, Investor Relations

Jennifer Halvas is a member of the firm’s investor relations team, where she is responsible for maintaining relationships with the investor community and helping to develop investment strategies and initiatives. Over the years, she has been instrumental in securing capital needs for several Cityview funds across a broad base of institutional investors, foundations and endowments, family offices and high-net-worth investors. A 14-year veteran of the firm, Jennifer is also a partner at Cityview and a member of its investment committee.

She was previously at O’Melveny & Myers LLP, where she represented a variety of clients in real estate, project development and finance transactions. Jennifer holds a B.A. with honors from the University of Southern California and a JD from Vanderbilt Law School.

Damian Gancman

Chief Operating Officer and Chief Financial Officer

As Chief Operating Officer and Chief Financial Officer, Damian Gancman oversees Cityview’s asset management, property management and accounting strategy. A 20-year veteran of the firm, Damian is also a partner at Cityview and a member of its investment committee.

He has helped create a multitude of strategic initiatives to support Cityview’s rapid growth, including the launch of Cityview’s property management division, the creation of its opportunity zone fund platform and the build out of its finance and capital markets teams.

In addition to his role at Cityview, Damian serves on the University of Southern California (USC) Lusk Center for Real Estate Executive Committee and is a guest lecturer for the USC Master of Real Estate Development program.

Sean Burton

Chief Executive Officer and Chief Investment Officer

Sean Burton co-founded Cityview in 2003. Prior to joining Cityview, Sean was vice president of corporate business development and strategy at Warner Bros. Before that, he was an attorney in the real estate and corporate groups at O’Melveny & Myers, LLP and also served in the White House during the Clinton Administration. In 2022, Burton was appointed by the President and confirmed by the U.S. Senate as the federal nominee on the Metropolitan Washington Airports Authority Board of Directors, which oversees Washington Dulles and Reagan National airports.

From 2013 to 2021, Sean oversaw the $20B modernization of LAX as President of the Los Angeles Board of Airport Commissioners. He also served as an intelligence officer in the United States Navy Reserve, as the co-chair of the Los Angeles Coalition, a coalition of business leaders for the economy and jobs in LA, and will chair the Los Angeles Chamber of Commerce in 2027. Sean holds a B.A. from the University of California, Irvine and a JD from New York University School of Law.